To our way of thinking, nonprofit donors are looking for a few key pieces of information prior to considering any donation. Then, after they’ve made that first investment, the information they need to affirm their initial decision and motivate them to make that next donation are pretty much the same. Here’s our take on what nonprofit donors want to see from their contributions.
Some people feel that since they are a nonprofit and doing good for others that they should be given any latitude needed to accomplish their mission. Or, perhaps they just need to apologize and do better next time if they do run afoul of any law or regulation.